The 2015 CMA Awards don't officially kick off until 8PM ET, but on Wednesday morning (Nov. 4), Good Morning America revealed two of this year's big winners.

Music Video of the Year and Musical Event of the Year were handed out on the TV morning show, to Maddie & Tae, for "Girl in a Country Song," and Keith Urban and Eric Church, for "Raise 'Em Up," respectively.

“It’s such a cinematic song as well, and I’ve always considered Eric to be a very cinematic artist,” Urban says of "Raise 'Em Up." “I sent him the song, and he was in the studio immediately. I’m so glad he wanted to be a part of it because it took the song to a new place.”

Adds Church, "My first thought was, ‘I wish I’d written it.' And I wished that because I feel like we did. If we sat down and wrote a song, it would be that kind of song. It’s artistic and has a lot of depth, but it’s about something so universal.”

Urban and Church beat out Willie Nelson and Merle Haggard, Blake Shelton and Ashley Monroe, Miranda Lambert and Little Big Town and Kenny Chesney and Grace Potter to win Musical Event of the Year.

Maddie & Tae's Music Video of the Year win is the duo's first CMA trophy.

“We were just so glad to be nominated,” Tae Dye says in a press release. “When you see all those amazing artists' names and you see yours, you think, ‘Wow.’ You don’t think about winning; you’re just glad to be there. But to win? That’s crazy.”

Maddie Marlow and Dye's "Girl in a Country Song" music video was directed by TK McKamy, who is the brains behind the clip's hilarious send-up of "bro-country" stereotypes.

“It was just a free-for-all,” Marlow says. “We were going out with this super-bold message, so we were like, ‘Let’s make a crazy video. Let’s make something so out there that people are going to be like, ‘What in the world are they doing?’ But it was fun.

"So whenever [McKamy] came up with that idea, putting the guys in the actual girls clothes, it was perfect,” she adds. “It fit our dream video so well.”

The new country duo was competing for Music Video of the Year against Kacey MusgravesLittle Big TownMiranda Lambert and Carrie Underwood.

The 2015 CMA Awards will be broadcast live from Nashville's Bridgestone Arena on ABC.

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