Zac Brown Band Is Cookin’ On and Off Stage

The Zac Brown Band has proven that they have the recipe for whipping up hit songs and cooking up a great live show. And now, group leader Zac, who likes to spend as much time in the kitchen as he does on stage, is mixing up something special. He's launching a new line of what he calls Love Sauce.

"It's going to be on sale soon," Zac tells Rolling Stone. "You can put it on anything. I've spent hours perfecting it."

Zac even offers up a few of his trade secrets on food prep with the new product. "I like to marinate pork or chicken in the sauce and char that meat on a hot grill, then pour that sauce back on it."

"People will be impressed," he promises.

And in addition to breaking new ground in the culinary arts, Zac and his band mates are about to begin 'Breaking Southern Ground,' as their tour by that name -- the group's biggest national headlining trek to date -- launches next month.

It wouldn't be the full ZBB experience without giving fans the chance to experience "eat-and-greets," with Zac cooking up some of his signature recipes for a few lucky fans. Audiences will also have the opportunity to hear Sonia Leigh, Levi Lowrey and Nic Cowan, three up-and-coming Atlanta-based artists who've been signed to Zac's label, Southern Ground Records.

"Obviously we're always working on our music, but with this tour we're building an experience that involves all senses," says Zac. "When people come to our show, we want them to smell the food cooking, taste our favorite recipes, watch the light show, listen to some great new artists and feel our excitement -- a full five-sense experience."

The Zac Brown Band is second only to Lady Gaga as the biggest-selling new artist of the year.