Eric Church, Blake Shelton and Toby Keith Set for Inaugural Dega Jam

Eric Church, Blake Shelton and Toby Keith will be headlining the inaugural Dega Jam country music festival.

The first-ever Dega Jam is set to take place July 1-3 at the Talladega Superspeedway in Lincoln, Ala. In addition to Church, Shelton and Keith, Kid Rock, Hank Williams Jr., Billy Currington, Lynyrd Skynyrd and many more artists will take the stage during the three-day festival. The complete lineup is available on the event's official website.

Dega Jam is a partnership between Festival Productions Inc., AEG Live and International Speedway Corp., the latter of which is the owner of the NASCAR speedway.

“Being the biggest race track in NASCAR and having nearly 3,000 acres of unlimited camping opportunities, Dega Jam is uniquely positioned to become one of the -- if not the -- biggest country music festival in the country,” says Grant Lynch, chairman of Talladega Superspeedway, in a statement. “More than 70 percent of our NASCAR customers come from outside of the state, generating more than $380 million annually for Alabama tourism, and we expect Dega Jam to add significantly to this economic impact.”

Tickets for Dega Jam 2016 are available now on the festival's official website.

Shelton and Church each already have another big country music festival on their 2016 calendars: Shelton will be headlining Country Jam 2016, while Church will be at WE Fest 2016.

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